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Endemol Shine Boomdog Names Jose Lascurain Farell Vice President, Production

December 3, 2018—Endemol Shine Boomdog, a division of Endemol Shine North America, has named accomplished television showrunner and studio executive Jose Lascurain Farell as its new Vice President of Production, it was announced today by Endemol Shine Boomdog CEO Alejandro Rincon. 

Lascurain, a two-time International Emmy-nominated producer, has an extensive TV production background, most recently serving as Senior Executive Producer of Current Programming and Specials at Univision Communications.

And joining Endemol Shine Boomdog marks a return to the company for Lascurain, who formerly served as Director, Production and Development for Endemol Shine Latino from 2012-2014, working on unscripted series in both Mexico and the U.S. In his new role, Lascurain will be based out of Endemol Shine’s Los Angeles office.

“We are thrilled to have Jose returning to Endemol Shine, specifically our team here at Endemol Shine Boomdog, as we continue to grow our production efforts in both the U.S. and Mexico,” says Alejandro Rincon, CEO, Endemol Shine Boomdog. “Jose brings a wealth of production experience and it will be great to have him leading our team in Los Angeles.”

“I am very happy and grateful to return to the company where I started in the industry 15 years ago,” says Lascurain. “The business has changed and facing the new challenges with Endemol Shine Boomdog fills me with pride and motivation for the talent on the team and the projects that we have coming in the pipeline.”

Lascurain, who most recently served as Senior Executive Producer of Current Programming and Specials at Univision Communications, oversaw programming from telenovelas to specials for both Televisa in Mexico and Univision in the U.S.

He led entertainment workflow between both networks for series like “Pequenos Gigantes,” “Reto 4 Elementos” and “Todo queda en Familia.” He also led production efforts on Univision holiday specials for Thanksgiving, Christmas and New Year’s.  

Prior to joining Univision, Lascurain was Vice President of Production for FremantleMedia Latin America. With Fremantle, he supervised all production activities in Mexico and the U.S., including for such series as “La Banda” (International Emmy nominee) and “I Can Do That.” He also worked as a consultant for successful music competition series “X-Factor.”

Lascurain was with Endemol Shine Latino before that, working as Director of Production and Development, overseeing production activities in both the U.S. and Mexico. He served as an executive producer on numerous Endemol Shine Latino series including “My Name Is” and “Mira Quien Baila.”

Lascurain also previously held production roles at Televisa, Blindspot Pictures, El Mall and Mediamates and Endemol Mexico. He holds a BS in Communications from the University of Valley of Mexico and is a certified coach for the Road Runners Club of America.

Endemol Shine Boomdog was formed last year when Endemol Shine North America merged its Spanish language division Endemol Shine Latino with Mexico City-based production company Boomdog. The newly combined studio, which has offices and production facilities in Mexico City, Los Angeles and Miami, is focused on developing and producing scripted and unscripted content for the U.S. Hispanic and Mexican TV markets.

Endemol Shine Boomdog now produces many of the top series in the region, including “MasterChef Mexico” (TV Azteca), “Mira Quién Baila” (Univision), “Chumel con Chumel Torres” (HBO), “Se Busca Comediante” (Comedy Central), as well as, “MasterChef Latino” (Telemundo) and recently launched drama series “Nicky Jam: El Ganador” (Telemundo/Netflix).

Endemol Shine Boomdog is also developing dramas “To Selena with Love,” “El Clan” “Celia Cruz: My Life,” “El Asesor” and “Subete a Mi Moto—The History of Menudo,” as well as unscripted culinary series “Origenes.” And Endemol Shine Boomdog’s first scripted series “El Vato” just received an International Emmy Award.



Endemol Shine North America delivers world-class content and compelling storytelling to multiple platforms in the U.S. and across the globe. Endemol Shine North America is part of Endemol Shine Group, the global content creator, producer and distributor with a diverse portfolio of companies that are behind some of the most prominent hit television formats and series in the world.

Its Endemol Shine Latino division oversees all Spanish and Portuguese-language operations across Latin America, including newly launched studio Endemol Shine Boomdog, which produces original content for both the U.S. Hispanic and Mexican markets. Subsidiary production companies include Authentic Entertainment, Truly Original, and 51 Minds Entertainment.


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