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Endemol Shine North America Signs Exclusive Multi-Platform Deal With Producer Justin Hochberg's Just Entertainment

July 21, 2015 - Endemol Shine North America has signed an exclusive multi-platform deal with Executive Producer Justin Hochberg and his Just Entertainment Studio, it was announced today by Eden Gaha, President, Unscripted Television, Endemol Shine USA.

Hochberg, who helped develop and launch NBC’s original “The Apprentice” and “The Contender” franchises, and created TNT’s “Great Escape” and CNBC‘s breakout hit “The Profit,” will along with his team, develop the next generation of global TV formats and digital branded content for Endemol Shine North America.

“We’re excited to have Justin on our Endemol Shine team to develop the next generation of global TV formats and branded digital content,” said Gaha. “Justin’s a talented producer with the ability to bring together all of the elements that create major TV franchises.”

Hochberg added, "The new Endemol Shine is more than a TV juggernaut. Having access to its digital platforms, talent, consumer products and global reach, has already begun paying dividends. I've never gotten bigger and better ideas sold faster. What producer wouldn't dream to have that?"

Hochberg is founder of Just Entertainment Inc., a television and new media studio focused on unscripted television, branded entrainment and digital content with projects already set up at six different networks in the U.S and a unique new crowdsourced format leveraging some of Endemol Beyond USA’s biggest talent. 

Over the course of his career, Hochberg has created and sold over 30 television formats and has completed more than $120 million in product integration deals with over a dozen networks and some of the world’s most respected brands, including DirecTV, NFL, P&G, Pepsi, Planet Hollywood Resorts, Sports Illustrated, Staples and more. 

As a producer, he has guided four cable networks into reality programming with content including “The Great Escape” for TNT, which he created and served as executive producer with Ron Howard; “The Moment” for USA Network, which received a Critic’s Choice nomination for “Best Reality Series,” “Race to the Scene” with Dolph Lundgren for Reelz Channel and “The Profit” for CNBC, the channel’s #1 and highest-rated original series.

He was named as one of The Hollywood Reporter’s 50 most powerful reality producers in 2012.  Hochberg graduated Cum Laude from the University of Pennsylvania and received his M.B.A. with a focus in Media Management from Columbia Business School. He is currently Co-Chair of the PGA Seminar Committee, a member of the Television Academy and resides in Los Angeles, CA.

Further information

Joe Schlosser
[email protected]


Endemol Shine North America delivers world-class content and compelling storytelling to multiple platforms in the U.S. and across the globe. Endemol Shine North America is part of Endemol Shine Group, the newly launched global content creator, producer and distributor with a diverse portfolio of companies in the U.S. that are behind some of the most prominent hit television formats and series in the world. Its Endemol Shine Latino division oversees all Spanish-language sales and development in both the U.S. and Mexico. And subsidiary production companies include Authentic Entertainment, Original Media, True Entertainment and 51 Minds Entertainment. In addition, Endemol Shine North America has a strategic partnership with Ryan Seacrest Productions.

Endemol Shine Group’s companies in North America are behind hit series including Below Deck (Bravo), Bullseye (FOX), Big Brother (CBS), The Biggest Loser (NBC), Fake Off (TruTV) Hell on Wheels (AMC), Ink Master (Spike), It Takes a Church (GSN), Keeping Up with the Kardashians (E!), Kingdom (DirecTV), Knife Fight (Esquire), MasterChef (FOX), MasterChef Junior (FOX), Restaurant Startup (CNBC), Swamp People (History), The Island (NBC), The Real Housewives of Atlanta (Bravo), Steve Harvey (NBCU), T.I. & Tiny: The Family Hustle (VH1), Steve Austin’s Broken Skull Challenge (CMT), Wipeout (ABC) and many more.

Endemol Beyond USA, one of the fastest-growing and award-winning digital networks of 2014, is part of the Endemol Shine Group. As a Premium Content Network, Endemol Beyond USA content is available across more than 20 platforms including YouTube, Yahoo, AOL, Roku, TiVo, DailyMotion and Amazon Fire TV. Endemol Beyond is the first Premium Channel Network with hubs in the US, UK, Germany, France, Italy and Spain, with plans to expand into Asia, Latin America and Central and Eastern Europe. Endemol Beyond USA produces and distributes premium-quality online content starring influential talent such as Pitbull, Brittany Furlan, Drea De Matteo and Andy Milonakis across lifestyle, comedy, reality and music-themed digital networks. Together Endemol Beyond and digital pioneer Michelle Phan have recently launched ICON, the first worldwide Premium Lifestyle Network. ICON is an online global destination featuring a prolific slate of original programming in beauty, fashion, wellness, DIY, food, human interest stories and travel.


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