Laurens Drillich, President, Endemol Shine Latino
Laurens Drillich has served as President, Endemol Shine Latino, since October 2015.
Endemol Shine Latino oversees all Spanish-language sales and development in both the U.S. and Mexico, as well as all Spanish and Portuguese-language operations across Latin America, including newly launched studio Endemol Shine Boomdog, which produces original content for both the U.S. Hispanic and Mexican markets.
Drillich is based in Miami, Fla., and reports to Cris Abrego, Chairman, Endemol Shine Americas.
Endemol Shine Boomdog has three upcoming series with Telemundo, including the first-ever Spanish-language version of MasterChef in the U.S. (MasterChef Latino), as well as scripted series Nicky Jam: El Ganador and unscripted digital series Love Clicks 24/7 for Telemundo.com. The studio just finished a successful season of Mira Quién Baila (“Look Who's Dancing”) for Univision and is set to produce Tu Cara Me Suena (Your Face Sounds Familiar) for Univision, as well.
Endemol Shine Boomdog is also developing a scripted drama series based on the boy band Menudo and another based on Chris Perez’s best-selling book To Selena With Love, which tells the late Latin music superstar’s love story through the eyes of her husband.
Drillich is an Emmy award-winning producer and director, who previously oversaw Endemol's Spanish-language sales and production efforts in the U.S. and Mexico. He also formerly served as Chairman and CEO of Dutch broadcaster BNN and has held a number of senior roles at media companies such as Veronica and RTL and most recently he was CEO of Endemol Shine Netherlands, the largest production company in Holland with programming across all genres, including scripted, sports, digital, journalism, documentaries, entertainment, and reality.
In his current role, Drillich is heading up a new central hub in Miami that will connect and oversee Endemol Shine Group’s Spanish-language efforts across the U.S. and Mexico, as well as all production operations in Argentina, Brazil, Chile and Peru and format sales activities across Latin America, pooling creativity and resources across markets.
Endemol Shine’s ratings successes in the region include local versions of Big Brother, Masterchef, and My Name Is, as well as format Your Face Sounds Familiar and Endemol Shine Argentina’s Last Passenger, Step Right Up and Hit The Note.
The company is also a successful producer of Latin American dramas and telenovelas, including The Successful Mr. and Mrs. Pells and Graduates and Legacy of Rock & Roll.