Amber Sheppo, Senior Vice President, Licensing, Endemol Shine North America
Licensing executive veteran Amber Sheppo joined Endemol Shine North America in August 2019 as Senior Vice President of Licensing. Sheppo is responsible for the development of licensing and experiential partnerships around the company’s non-scripted and scripted series across North America.
She also works closely with Endemol Shine Group’s Brand Licensing team to develop licensing opportunities for the company’s top series globally, including MasterChef (FOX), MasterChef Junior (FOX), Deal or No Deal (CNBC), Peaky Blinders (BBC), and Black Mirror (Netflix) and Biggest Loser (USA).
Prior to joining Endemol Shine North America, Sheppo served as Vice President, International Licensing at 20th Century Fox, where she built international consumer products programs across FOX’s top film and TV titles including “The Simpsons.” Before joining 20th Century Fox, Sheppo spent two years at Sony Pictures as Executive Director, International Licensing, where she oversaw consumer products programs globally for such titles as “Ghostbusters,” the “Hotel Transylvania” franchise and “Karate Kid.” Previously Sheppo served as Senior Director, International Consumer Products & Marketing for Saban Brands, spearheading the international licensing business for the company. She helped grow Saban properties such as “Power Rangers” and “Paul Frank” into leading global brands in entertainment and lifestyle categories. Sheppo also managed all international licensing agents for the properties and executed all consumer and trade marketing initiatives across all brands. Previously Sheppo held various roles at entertainment and licensing companies including Cookie Jar Entertainment, Nelvana and The WB Network.
Amber grew up in Hawaii and now resides in Los Angeles with her husband and son Ben. When not at work she can likely be found with her family on the Little League field!