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Thomas Ferguson Upped to Vice President, Licensing Partnerships of Endemol Shine North America

December 15, 2017 - Thomas Ferguson has been named Vice President, Licensing and Partnerships, Endemol Shine North America, it was announced today by Tamaya Petteway, Senior Vice President, Brand and Licensing Partnerships, Endemol Shine North America.

In his new role, Ferguson will be responsible for negotiating and securing partnerships across various consumer product categories, with a focus on publishing, e-commerce, branded content experiences, as well as live events for Endemol Shine series.

“I’m consistently impressed by Thomas' creativity and passion to drive new and unique business opportunities for our TV and digital brands,” says Tamaya Petteway, Senior Vice President, Brand and Licensing Partnerships, Endemol Shine North America. “This well-deserved promotion will expand Thomas' leadership role within a very strong brand and licensing group."

“Endemol Shine North America’s current slate and deep library of IP is a playground of opportunity to extend the company’s brands with licensed products and experiences,” says Ferguson. “I’m excited about my expanded role as I continue working to grow our business in an ever-evolving TV landscape.

Ferguson originally joined Shine America in December of 2013 and most recently served as Director, Licensing Partnerships. He has led major ESNA initiatives including the MasterChef Cruise (Holland America), Cooking With MasterChef (Craftsy.com) and The Biggest Loser Resorts.

Prior to joining Endemol Shine North America, Ferguson was a lead designer and consultant for the branding agency Focus Group West, where he led client-facing design and product launch services for brands such as John Varvatos, Carolina Herrera, and BCBG eyewear, as well as various start-up companies in the eyewear and fashion space.

In 2010 Ferguson was named one of the “100 most important people in the eyewear industry” by Brilliant Magazine, served on the executive board of JHRTS and was featured as an expert on the Style Network.  He currently lives in Eagle Rock, California.

Kelly Hill will continue as VP, Licensing Partnerships. Together with Ferguson, the executives will lead the company’s licensing efforts under Petteway.


About Endemol Shine North America
Endemol Shine North America delivers world-class content and compelling storytelling to multiple platforms in the U.S. and across the globe. Endemol Shine North America is part of Endemol Shine Group, the global content creator, producer and distributor with a diverse portfolio of companies that are behind some of the most prominent hit television formats and series in the world.

Its Endemol Shine Latino division oversees all Spanish and Portuguese-language operations across Latin America, including Endemol Shine Boomdog that produces original content for both the U.S. Hispanic and Mexican markets. Subsidiary production companies include Authentic Entertainment, Truly Original, and 51 Minds Entertainment.

Endemol Shine Group’s companies in North America are behind such hit series as Big Brother (CBS), Ink Master (Spike), Kingdom (AT&T Audience Network), MasterChef (FOX), MasterChef Junior (FOX), Swamp People (History), The Real Housewives of Atlanta (Bravo), T.I. & Tiny: The Family Hustle (VH1), Steve Austin’s Broken Skull Challenge (CMT), Page Six TV (Syndicated), Billion Dollar Buyer (CNBC), Fear Factor (MTV), Best.Cover.Ever. (YouTube), I'm Dying Up Here (Showtime) and upcoming Trading Spaces (TLC).

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