Endemol Shine Brasil
Endemol Shine Brasil is the Brazilian opco of Endemol Shine Group. Founded in 2007, the company has become the largest independent production house in the country thanks to the global hits, high quality standards, creative potential and a very committed and multitalented team, leaded by Juliana Algañaraz, who reports to Endemol Shine Latino President Laurens Drillich, responsible for all of Endemol Shine’s business operations in Latin America.
Whether selling licenses or producing local versions of globally successful formats, such as “The Wall,” “MasterChef”, "Dancing With The Stars", "The Four" and “Deal or No Deal,” the company has business agreements with all the main broadcasters and platforms in the country. "Big Brother Brasil", Globo's smash hit since 2002, is a license from Endemol Shine.
Alongside advertisement agencies and big local and multinational companies, Endemol Shine Brazil has developed new business models for branded content, turning the client’s message into innovative entertainment formats. “Cabelo Pantene – o reality”, sponsored by P&G, and “Eisenbahn Mestre Cervejeiro”, sponsored by Heineken, are two tailor-made original unscripted series that perfectly integrates artistical and commercial needs.